What are The New Black AI plans and what do they include?
Updated on November 9, 2026
- 1.Open the Pricing page and choose Monthly or Yearly.
- 2.Compare the plans, then press the button under the one you want.
- 3.Pay by card; the month's credits are added to your account once the payment goes through.
- 4.To change, pause or cancel later, open your profile and the Billing tab.

The plans at a glance
| Starter | Pro | Business | Enterprise | |
|---|---|---|---|---|
| Price a month | $15 | $35 | $65 | $195 |
| Price a year | $150 | $350 | $650 | $1,950 |
| Credits every month | 200 | 500 | 1,000 | 3,000 |
| Credit bank max | 700 | 2,000 | 4,000 | 12,000 |
| Team seats | 3 | 5 | Unlimited | Unlimited |
| Visual styles | 3 | 10 | Unlimited | Unlimited |
| Imports in 30 days | 200 | 500 | 2,000 | 5,000 |
| Bulk generation, images per batch | No | 30 | 50 | 100 |
What every plan includes
- Every workflow of the Studio, in Standard and Pro AI. Pro AI makes 2K images and reads your instructions more closely.
- Visual style: save the look of a few pictures, their light, colours and mood, and apply it to any creation.
- Publishing to Shopify from any creation, and the import of your Shopify catalogue.
- Presets, the editors, projects and the photo montage.
- Unlimited tech packs and lookbooks, with the AI draft and the AI review of the tech pack, links in your lookbooks to your products or any address, and your lookbooks on your own domain.
- Your store's full history in Shopify Manager, beyond the last 30 days.
- Your AI fashion agent, which can spend up to your plan's monthly credits each month.
What Pro adds
- 4K and Ultra AI: pictures in 4K, 4096 pixels on the long side, and the 4K upscale of any creation.
- Bulk generation: a workflow run on a whole batch at once.
- Publishing to social networks: post or schedule to Instagram, Pinterest, TikTok, YouTube and X from the Studio.
- The video montage: several clips cut together, with titles and music.
- Acting on your store and campaigns: profit and loss, stock and costs, theme texts, articles and pages, pausing, resuming and budgeting campaigns, and adding your creations to a running ad set.
What Business and Enterprise add
Business adds launching a new Meta, Google, Pinterest or X campaign from your creations, unlimited seats and unlimited Visual styles. Enterprise adds several brands under one login, each with its own Shopify, brand kit and creations, on one balance; it is made for a brand at scale, a group or an agency. Which plan opens 4K, video quality and bulk is detailed in Which plan do I need for 4K, video and bulk generation?
Without a plan
Every account gets free credits at signup and can use every workflow on Standard with them. Without a plan, your library holds up to 10 of your own images, you can build 2 tech packs and 2 lookbooks, the team is you alone, and your AI fashion agent can spend 50 credits over 30 days. Connecting Shopify and your social accounts is open to everyone.
Credit packs
A pack adds credits once and never renews:
| Pack | Credits | Price |
|---|---|---|
| Kicker | 100 | $10 |
| Booster | 500 | $45 |
| Blaster | 1,000 | $79, requires a credit bank of 2,000 or more (Pro and above) |
A pack alone opens the Standard Studio and up to 100 imports in 30 days; Pro AI, Visual style and the other plan features need an active plan. Packs are credited in full. Choose them under Packs on the Pricing page.
How credits and billing work
- A plan refills your credits every month, up to your credit bank max. If your balance is below it at renewal, the full month is added; at or above it, that month adds nothing.
- Credits never expire on their own, and they cost the same whatever your plan. The price of each workflow is in How many credits does each workflow cost?
- Plans stack: add a second plan and its monthly credits and bank are added to the first.
- Pause or cancel any time from the Billing tab: a pause lasts one, two or three months, stops billing and adds no credits while it lasts. When you cancel, the credits you already have stay yours.
- Your team spends the leader's credits, and the plan and invoices belong to the leader's account. See How do I invite my team?
- Every payment has its invoice, listed in the Billing tab.
Good to know
- Subscribed through the Shopify app? Your plan is billed by Shopify, where you choose, change or cancel it. Credit packs are not sold there: more credits come with a bigger plan.
- Everything you generate is yours to use commercially, on every plan: see Can I use the images commercially?